call sign
- the letters assigned to identify the radio or television station (CHUM, CFTR, CBLT)

frequency
- the numbers on the dial identify the length of energy wave transmitting the program signal

network
- a chain of many stations owned and operated by a parent company (CTV) or government agency (CBC)

affiliate
- a local station owned by the parent company, or an independent station, both subscribing to some network programming and producing their own local content

cable
- much like a telephone company, cables link customers to programming rather than using the airwaves

anchor
- the person who provides the studio focus for the news but calls upon others for weather, sports, local and on-the-scene reports

correspondent
- a news writer/reporter, based in another area or country, who gives regular reports on a developing story
clip/footage
- a segment produced outside the studio or a satellite

insert
- transmission tape inserted into the studio broadcast to add immediacy and scope to the news presentation

ratings
- information solicited by survey companies indicating to the advertisers the size of the audience for a particular program, including news broadcasts

Related MNet Lessons

Radio News

Television News